75% of customers prefer to order on self-serve kiosks
The Challenge
Post-COVID-19, T-Swirl Crepe in Queens, Flushing saw a surge in customer demand and faced the following challenges:
Need for Self-Service: Increased footfall required a more efficient service model.
Existing Kiosk Limitations: Challenges with a custom-built kiosk interface from a previous POS partnership.
The Solution
Turning to Snackpass was a strategic move for T-Swirl Crepe. Daniel shares, "Snackpass solves all my concerns and manages high customer volume efficiently."
Kiosk Implementation: Implementing Snackpass kiosks dramatically increased self-service orders by 75%, enhancing customer experience during busy times.
Loyalty Program Integration: The Snackpass loyalty program was leveraged to boost customer retention and engagement, with social sharing and rewards to attract new customers.
Customer Relationship Enhancement: Snackpass's Guestbook feature enabled direct communication with customers allowing T-Swirl Crepe to promptly resolve issues and build stronger customer relationships.
Efficient Ordering System: Multiple ordering methods - kiosk, mobile app, and online - were integrated, ensuring a seamless experience from order to kitchen preparation.
The Results
The adoption of Snackpass revolutionized T-Swirl Crepe's operations:
Operational Efficiency: The introduction of Snackpass kiosks resulted in streamlined operations and reduced reliance on labor.
Customer Satisfaction: The ease of ordering and faster service led to higher customer satisfaction.
Business Growth: The effective use of the Snackpass loyalty program and targeted promotions contributed to significant business expansion and increased social media engagement.
Restaurant technology for the next-generation of guests and operators
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