How Alley Kitchens Gained Over 16,000 Loyalty Members through Snackpass

How Alley Kitchens Gained Over 16,000 Loyalty Members through Snackpass

Explore Alley Kitchens' transformation with Snackpass: from tackling operational challenges to boosting efficiency and customer loyalty with smart kiosks and targeted marketing.
Explore Alley Kitchens' transformation with Snackpass: from tackling operational challenges to boosting efficiency and customer loyalty with smart kiosks and targeted marketing.

Cuisine

Japanese

Location

Berkeley, CA

Year Joined

2019

RESULTS

Gained over 16k+ loyalty members through Snackpass marketing solutions

Cuisine

Japanese

Location

Berkeley, CA

Year Joined

2019

RESULTS

Gained over 16k+ loyalty members through Snackpass marketing solutions

Cuisine

Japanese

Location

Berkeley, CA

Year Joined

2019

RESULTS

Gained over 16k+ loyalty members through Snackpass marketing solutions

Roy Lam

Owner, Alley Kitchens

Going cashier-less was a big step for us. Snackpass helped us not only achieve this but also connect better with our customers and save on operational costs.

Roy Lam

Owner, Alley Kitchens

Going cashier-less was a big step for us. Snackpass helped us not only achieve this but also connect better with our customers and save on operational costs.

The Challenge

Like many restaurant, Alley Kitchens faced enormous challenges over the last year:

  • Inconsistent Service Quality: Struggled to maintain high standards during busy rush hours.

  • Labor Shortage: Limited staffing impacted overall efficiency.

  • Low Customer Engagement: Needed more effective strategies for attracting passersby.

  • Limited Marketing: Challenges in engaging and retaining new and existing customers through multiple disjointed delivery and ordering platforms.

The team at Alley Kitchens realized they needed a solution that could streamline their operations without overburdening their staff.

The Solution

"The kiosks allowed us to successfully go cashier-less, saving thousands on labor."

Embracing innovation, Alley Kitchens turned to Snackpass to revolutionize their guest experience and operations:

  • Kiosk Implementation: Transitioned to a cashier-less model with Snackpass kiosks, enhancing efficiency and customer service.

  • Enhanced Customer Engagement: Used Snackpass to launch targeted marketing campaigns through Guestbook allowing them to directly communicate with their customers while significantly increasing customer traffic and loyalty.

Effortless Self-Checkout

Smarter Upsells

Beautifully Crafted

Battery-Powered

Easily Mobile + Fully Adjustable

Learn More

Snackpass Kiosk

The most advanced kiosk of all time

Effortless Self-Checkout

Smarter Upsells

Beautifully Crafted

Battery-Powered

Easily Mobile + Fully Adjustable

Learn More

Snackpass Kiosk

The most advanced kiosk of all time

The Results

The implementation of Snackpass solutions led to remarkable improvements for Alley Kitchens:

  • Increased Customer Base: The marketing campaigns brought in a wave of new customers. "We now have over 16,000 followers on Snackpass, which speaks volumes about our increased customer engagement," Roy highlights.

  • Higher Customer Retention: The convenience of the kiosks and targeted campaigns led to more frequent visits from existing customers.

  • Operational Savings: Going cashier-less resulted in substantial labor cost savings.

Restaurant technology for the next-generation of guests and operators

See how Snackpass technology can take your brand and business to the next level.

Snackpass is the operating system designed for quick-serve restaurants


Snackpass gives operators a unified ecosystem of beautifully designed hardware (Registers, Kiosks, KDS, Pickup Screens) and next-gen software (Mobile App, Customer Data Platform, Multi-Location Management, Advanced Loyalty, AI) to help unify data, increase operational efficiency, and drive more revenue.


The seamlessly integrated ecosystem of devices is designed to supercharge efficiency, providing an unrivaled, smooth experience for both staff and customers tailor made for QSR operators and the challenges they face.

Snackpass is the operating system designed for quick-serve restaurants


Snackpass gives operators a unified ecosystem of beautifully designed hardware (Registers, Kiosks, KDS, Pickup Screens) and next-gen software (Mobile App, Customer Data Platform, Multi-Location Management, Advanced Loyalty, AI) to help unify data, increase operational efficiency, and drive more revenue.


The seamlessly integrated ecosystem of devices is designed to supercharge efficiency, providing an unrivaled, smooth experience for both staff and customers tailor made for QSR operators and the challenges they face.

Snackpass is the operating system designed for quick-serve restaurants


Snackpass gives operators a unified ecosystem of beautifully designed hardware (Registers, Kiosks, KDS, Pickup Screens) and next-gen software (Mobile App, Customer Data Platform, Multi-Location Management, Advanced Loyalty, AI) to help unify data, increase operational efficiency, and drive more revenue.


The seamlessly integrated ecosystem of devices is designed to supercharge efficiency, providing an unrivaled, smooth experience for both staff and customers tailor made for QSR operators and the challenges they face.